Prada launches its first-ever fine jewellery collection, Eternal Gold, an iconic take on fine jewellery pieces with a strong focus on sustainability. In a truly Prada fashion, the collection innovates and breaks the conventions of traditional high-end jewellery collections. Prada revolutionises the sustainable luxury jewellery market with the use of new technologies such as blockchain. […]
With the rise of digital art in recent years, artists and art collectors are forced to face an apparent issue; how do we display our valuable art? What is the point of owning these art pieces if you’re not able to experience them, whether it is in a private space or a museum? Scrolling through […]
The nominations for the 2022 ceremony of the Oscars have recently been announced and while everyone is betting on who might win, we cannot wait to see the precious jewels that will be worn by the protagonists of this year’s red carpet! In the meantime, we might as well have a look at what celebrities […]
Introduction It is clear that blockchain will affect various areas of today’s economy, not only those based on cryptocurrencies. Blockchain will take part in redefining the art world in a multidimensional manner- from the popularization of digital artworks and the registry of digital certificates of authenticity to the democratization of fine art investment. While it […]
On the 11th of November, a collaboration, that no one would have ever expected, happened between Tiffany & Co and Supreme. Tiffany & Co is an American jewelry brand that was founded in 1837. It is especially known for its luxury goods, such as diamonds and sterling silver jewelry; therefore, its target market is high […]
Tiffany’s had already made history with the launch of its first iconic solitaire diamond engagement ring for women in 1886 – is the company striking again with a new marital tradition? A new collection was announced on April 30th and launched on the 3rd of May. We are, of course, talking about The Charles Tiffany […]
Some may say that some brands might be losing their identity in the pursue of innovation and audacious concepts. Being constantly creative and innovative but at the same time respecting the brand’s heritage and reputation is a big challenge full of tradeoffs and factors to consider. One of the cornerstones of the watches and jewelry […]