Author: LBSS Board
Human Resources and Public Relations
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Posted onNext in Fashion: Luxury brands in the Metaverse
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Virtual fashion might sound like science fiction, but it has become an impending reality. As more and more of our lives are spent living in digital spaces on the Internet, the boundaries between what’s called real and what’s not are blurring. For fashion and beauty brands, the race to the metaverse has begun. You might […]
Netflix and the Fashion Industry: How TV series influence trends, collections, and marketing strategies.
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If I asked you where you saw that bright yellow set of fluttery silk skirt and top, you would probably think of Emily in Paris, walking merrily around the streets of Paris, and not about danish designer Ganni. Honestly, I’ll wear sackcloth for a minute and candidly admit I didn’t even know about the brand […]
#LBSSguestwriters: Laws on copycats for designer brands
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Have you ever window shopped in fast-fashion stores thinking that some of their pieces look very similar to some famous luxury brand pieces? Well, it is called copycatting and it is here to stay. Let me be clear about this: copycats are not counterfeits. Copycats, unlike counterfeits, do not imitate the original piece with intent […]