Luxury on the Line: the cultural divide in luxury car ownership
Antonio Mocchetti In the U.S, luxury car brands are facing an unexpected challenge: retaining their customer loyalty.. Exclusive brands like Porsche, Mercedes-Benz, […]
Tag: cars
#LBSScollabs : the iconic collaborations between the Fashion and Automotive industry
This article was jointly made by LBSS and RELUSO (University of Warwick Retail and Luxury Society) Luxury brands continuously push the boundaries […]
Old SL, new SL
The Mercedes-Benz SL, a name that strikes a note with anyone born in the 90’s, but not so much with later generations. […]
Maserati: A Gust of Wind into the Future
Officine Alfieri Maserati was founded in Bologna, Italy in 1914 by three brothers: Alfieri, Ettore, and Ernesto. In the first years, during […]
Bugatti-Rimac Joint Venture
On November 2nd, 2021 an announcement was made that surprised everyone in the automotive world. Legendary, revered century-old luxury carmaker Bugatti, which […]