Importance of Customisation in the Luxury Industry: One & Only x Jay Ahr
Luxury has always been based on the values of quality, exclusivity, customization, and personalization. However, now, with a saturated market and new […]
Author: Spyros Loukas
Spyros Loukas is the Vice President of the association. He currently is completing his 2rd year in the BEMACC course at Bocconi.
Encouraging a healthy work-life balance
Achieving equilibrium between one’s work-related responsibilities and ones personal life has been a challenging endeavour ever since the beginning of time. In […]
The Six Thinking Hats
“Creative thinking is not a talent; it is a skill that can be learned. It empowers people by adding strength to their […]
What Makes a CEO Successful?
In our previous article “The Five Types of Luxury Consumers”, we broke down the different customer profiles in the luxury industry. Analyzing […]
The 5 Types of Luxury Consumers
While examining today’s different industries, one can quickly realise that we live in a world full of choices; ones that enrich our […]
Co-branding in the luxury industry
According to Marek Reichmann, executive VP and CCO at Aston Martin Lagonda, “when you have a common understanding of luxury and heritage, […]
Why new generations are unsettling the luxury business
Millennials and Gen-z are today’s true luxury consumers. They seek extravagance, fun and new creativity, and their purchase behaviors are slowly, but […]