Articles

Stories from the Ukrainian Border: It is an European issue

Posted on

I was waiting on the Polish-Ukrainian border to pick up refugees and transport them to Warsaw. From there they would be able to reach their families or find a place to stay. I had expected to find myself in the midst of chaos and disaster, yet everything seemed to be under control of local authorities […]

Articles

Co-branding in the luxury industry

Posted on

According to Marek Reichmann, executive VP and CCO at Aston Martin Lagonda, “when you have a common understanding of luxury and heritage, it makes sense to partner [with companies] that believe the same thingsā€. High-end collaborations and partnerships, ranging from hospitality to automotive to fashion, are increasingly spreading through the whole luxury industry, to expand […]