#LBSSbeyondSports – The Influence of Basketball Legends on the World of Luxury
Basketball, a sport beloved worldwide, has produced some of the most iconic athletes in history. Among them, Kobe Bryant and Michael Jordan stand […]
Tag: partnerships
Racing o’clock with Rolex
What was the very first thing you thought of when you woke up this morning? “What time is it?”. Yes, me too. […]
Co-branding in the luxury industry
According to Marek Reichmann, executive VP and CCO at Aston Martin Lagonda, “when you have a common understanding of luxury and heritage, […]