The disparity which historically has burdened the female population has manifested itself in many ways: from women being relegated to the kitchen and kept away from the job market, to their value being strongly tied to their appearance. How come jobs such as chef and fashion designer were (and still are) held for the majority […]
From suites casually showcasing original works from legends like Warhol, Hirst, and Picasso to entire hotels designed by world-renowned architects and designers — art has been widely prominent in the luxury hospitality industry long time. Nevertheless, as our world becomes increasingly visual, its role nowadays appears even more relevant than ever before. Over the years, […]
As fashion draws inspiration from everything and anything around us, it is clear that nature has served as the influence for countless collections since the dawn of high fashion. But is fashion’s relationship with nature one-sided? Besides the much-discussed sustainability issue, does fashion serve nature in the same way nature can serve fashion? The answer […]
Luxury has always been based on the values of quality, exclusivity, customization, and personalization. However, now, with a saturated market and new innovations cracking the market consistently, brands need to explore new ways to differentiate their products even more while keeping their features up to par with today’s standards. In recent times, the differentiation strategy […]
Luxury Living Group wrote its first chapter in the hospitality industry Luxury brands and stretching Initially, luxury was about high-quality goods made by skilled craftsmen, and luxury brands only produced what they were known for: Louis Vuitton only made luggage and trunks, Hermes was only a saddler… After WWI, luxury houses started to “stretch” their […]
Founded on April 4, 1924, by a wool fabric merchants’ family, Loro Piana has carved a reputation for fashionable, high-quality woollen fabrics and drapery. Led by Pietro Loro Piana and later his nephew Franco, the company began establishing its reputation as a premium wool and cashmere supplier for a growing haute couture industry and is […]
Achieving equilibrium between one’s work-related responsibilities and ones personal life has been a challenging endeavour ever since the beginning of time. In earlier centuries, workers were initially exploited for their work. The recognition of this eventually led to the formation of unions and labour laws to regulate working conditions and protect human rights. Many of […]
“Creative thinking is not a talent; it is a skill that can be learned. It empowers people by adding strength to their natural abilities which improves teamwork, productivity, and where appropriate, profits.” —Edward de Bono It is often said that one of the main pillars of business success is creativity. A creative mind can devise […]
Luxury brands can symbolize nothing for some people, but for others, it is believed they can improve social status and define one’s personality. Over time, lots of people feel the desire to share their luxury purchase with other people. All of us have done it at least once. The question is: Do you buy a […]
In our previous article “The Five Types of Luxury Consumers”, we broke down the different customer profiles in the luxury industry. Analyzing the traits of each consumer type, we highlighted the importance that businesses be aware of such characteristics, so to win the competitive battle of business. However, knowing the target audience is only half […]