Is the luxury world moving to a new transparency level? The answer is yes, and let us explain to you why. On April 20th, 2021, the Prada Group, LVMH, and Cartier, a Richemont member, announced the formation of the Aura Blockchain Consortium. This move encouraged the use of a single unified traceability system that is […]
“War is an act of force to compel our enemy do our will”, this is how the famous Clausewitz defines war. It is the continuation of the policy with other means, as he later supplemented. It is an act which is distinguished from violence, in which the rules and authorities are elected and replaced by […]
Have you ever window shopped in fast-fashion stores thinking that some of their pieces look very similar to some famous luxury brand pieces? Well, it is called copycatting and it is here to stay. Let me be clear about this: copycats are not counterfeits. Copycats, unlike counterfeits, do not imitate the original piece with intent […]