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Tag: collaborations

August 26, 2022August 26, 2022Articles

#LBSScollabs: the Mille Miglia

Founded by Giovanni Canestrini, Franco Mazzotti, Renzo Castagneto, and Aymo Maggi in 1927, the Mille Miglia is known as the most beautiful […]

March 9, 2022Articles

Bugatti-Rimac Joint Venture

On November 2nd, 2021 an announcement was made that surprised everyone in the automotive world. Legendary, revered century-old luxury carmaker Bugatti, which […]

February 4, 2022Articles

The Porsche series: Arthur Kar – The Face Behind the Green Porsche

Arthur Kar started as a car dealer for rare and vintage automobiles. Following the success of his car dealership, L’Art de l’automobile, […]

February 3, 2022February 3, 2022Articles

The Porsche series: Daniel Arsham’s Crystal Eroded Porsche 911

Can a smashed Porsche 911 be a breath-taking work of art? According to Porsche purists, the idea is revolting because Porsche vehicles […]

January 25, 2022Articles

When creativity meets efficiency: James Bond x Omega

On the 30th of September, the latest movie from the 007 franchise “No Time to Die” was finally released in theatres after […]

January 17, 2022January 18, 2022Articles

Supreme/Tiffany & Co.: a collaboration out of the blue

On the 11th of November, a collaboration, that no one would have ever expected, happened between Tiffany & Co and Supreme. Tiffany […]

December 5, 2021December 5, 2021Articles

Fashion Brand Collaborations

What are Fashion Collaborations and Why is Everyone Doing It Right Now? Whether it is celebrity-based partnerships or the growing phenomenon of […]

October 2, 2020April 6, 2022Articles

Co-branding in the luxury industry

According to Marek Reichmann, executive VP and CCO at Aston Martin Lagonda, “when you have a common understanding of luxury and heritage, […]

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